Campaign-in-a-Box: Email Marketing 101
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Mastering email marketing can significantly enhance business growth by engaging customers, driving conversions, and increasing ROI. Email marketing is a powerful, cost-effective tool that helps businesses foster stronger relationships and generate recurring revenue. Mailchimp’s Campaign-in-a-Box (CiB) for Email Marketing 101 equips service partners with everything needed to educate their clients, boost marketing performance, and deliver measurable results.
This campaign provides customizable resources for service partners to host workshops, execute targeted campaigns, and attract new business opportunities. Download the full package to deliver impactful email marketing strategies today!
Workshop in a Box (WiB)
Boosting Your Business with Mailchimp: Email Marketing 101 Workshop
This workshop highlights how service partners can educate clients on creating successful email campaigns. The presentation deck covers essential strategies such as segmentation, email timing, content creation, and measuring success metrics.
Assets Included:
Presentation Deck & Talk Track: A ready-to-use slide deck guiding partners to deliver high-impact workshops.
Reasons to Believe: A dual-benefit narrative demonstrating how email marketing drives success for both service partners and their clients.
Nurture Sequence: Pre-built email templates to promote the workshop and engage attendees.
Use these resources to position yourself as a trusted advisor and help clients unlock the full potential of email marketing.
How-To Guides
Enhance Campaign Impact with Actionable Insights
This CiB includes four How-To Guides designed to offer practical strategies on key aspects of email marketing. These resources can be shared during or after the workshop or used in standalone campaigns to engage clients at different stages.
Available Guides:
Why email marketing? 10 reasons to use the inbox to make more money: Covers revenue-driving tactics like segmentation, automation, and upselling.
Measuring success: Understanding email marketing metrics in Mailchimp: Guides clients on key performance indicators such as open rates, CTRs, and conversion rates.
Words that work: Crafting compelling email content in Mailchimp: Provides techniques for crafting compelling subject lines and engaging content.
Perfect timing: Scheduling and sending campaigns in Mailchimp: Scheduling and Sending Campaigns: Explains how to optimize email timing for maximum engagement.
Supporting Nurture Sequence: A dedicated series of emails prompts partners to share these expert guides with their customers to download and implement best practices.
Ads
Promote Your Workshop with Co-Branded Ads
Drive visibility and engagement with editable social and paid media assets designed to support the "Email Marketing 101" campaign. Customize these templates with your branding to
attract new leads and encourage participation.
Available Assets:
Paid Media: Downloadable ad files with headlines and messaging to promote the workshop or standalone campaign topics.
- Social Media Posts: Pre-written content tailored for platforms like LinkedIn, Meta, and X to maximize reach and engagement.
Start delivering impactful, data-driven campaigns for your clients today!
Need Help Positioning This to Your Customers?
Make sure to download the “How to Guide for Service Partners” to learn how to leverage CiBs for lead generation, client engagement, and revenue growth. Set yourself up for success today!