This is the training that enables a Mailchimp user to become Certified in Email Marketing. Let's do this!
Email Marketing Certification
See what we will cover in the certification that focuses on Email Marketing. Welcome to the certification!
Learn how to break down your audience with tags, segments, and groups so that you can provide each recipient with messaging relevant to their traits and behaviors. Then you'll learn how to set clear objectives for your marketing emails.
Find out how to create your marketing email blueprint to guide every phase of your email marketing efforts, plus best practices to optimize every stage of your email build. You'll also learn the various metrics used to measure success and how to test every phase of the process for improved results.
Discover the various hindrances that keep your emails from getting delivered, plus an overview of Mailchimp's advanced tools for mitigating the obstacles to successful deliverability.
The final step toward certification.
The final step of becoming Certified in Email Marketing!
Pass the assessment to get access to your badge.